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James Barrett // Journalism + Creative Direction
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To promote the future Centurion Lounge at Heathrow International Airport, American Express creates a Christmas Pop Up in Covent Garden

Christmas doesn’t always have to be rainbow lights and fake snowmen. To celebrate the new location of the Centurion Lounge opening at Heathrow International Airport in 2019, American Express created a Christmas Pop Up in the busiest shopping district of London — Coven Garden. Open exclusively to Platinum Card Members, we created a space with a rustic Christmas concept that had programming that ranged from custom gift wrapping to decorating matcha Christmas cookies. We worked with artists to create custom postcards that attendees can send to anyone in the world.

Role: Art Director @ Momentum Worldwide

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